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Jimmy Choo trainer hunt
2011
Informations
Analyses
Serious Gaming
Classification
SERIOUS GAME
(Advergame)
Keywords
Hunting in treasure
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London
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Shoes
Purpose
Besides play, this title features the following intents:
Marketing & Communication message broadcasting
Market
This title is used by the following domains:
Corporate
Audience
This title targets the following audience:
Age :
General Public
Gameplay
The gameplay of this title is
Game-based
(designed with stated goals)
The core of gameplay is defined by the rules below:
1 analysis
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Marketing operation geolocation-based by organizing a treasure hunt via Web.
You have to go in various districts of London to pursue a pair of shoes. If you find it,you win her.
Distribution :
Free
Platform(s) :
Macintosh
-
PC (Windows)
Links
http://homosemiotikus.wordpress.com/2010/04/29/jimmy-choo-trainer [...]
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